Experience

Awards and Honors:

  • Dean’s List: For the Fall 2023 semester at, acknowledged for earning a GPA of 3.4 or higher

  • Lambda Horizon Scholarship: Awarded for significant contributions toward the LGBTQ+ community through leadership, service, and volunteer work

  • R. B. Pamplin Merit Scholarship / Bank of American Merit Scholarship: Awarded for impressive GPA and extracurriculars for incoming freshmen in the Pamplin College of Business of Virginia Tech

  • American Marketing Association Member of the Month: October 2022, received for great contributions to chapter website and practicing active communication within the Data Analytics & Market Research committee

  • American Marketing Association ICC Outstanding Award 2023: Notable and impressive chapter plan, membership, internal/external communication document against over 300 collegiate chapters.

Volunteer Experience:

  • Pamplin Cultural Committee: Acted as a student representative for a faculty/staff interest group. Provided student point of view for events within the Diversity, Equity, Inclusion & Belonging office during monthly meetings.

  • American Marketing Association First Generation Mentoring: Applied to be paired up with a professional national member of AMA for career and professional guidance. Learning how to navigate networking and career decisions.

  • Deloitte First Generation Mentoring: Applied to be paired with a Virginia Tech alumni who is employed at Deloitte. Through the 6 month mentorship, learned how to efficiently network, complete case studies, and write a resume.

  • The Big Event at Virginia Tech: Completed tasks for households within the Montgomery County like raking, mulching, painting, and gardening.

Skills: Google Analytics, Data Analytics, Statistical Modeling, Microsoft Office, PC and Mac Operating Systems, Strikingly and Squarespace Web Design Software, Canva, Quantitative Market Research, Search Engine Optimization

Regeneron Pharmaceuticals, Health Care Provider Marketing Intern (May 2023 - Aug 2023)

  • Developed a core claims document by organizing and referencing 100+ claims, to be used across the team

  • Responsible for tracking data on brand launch meetings and provided deliverables to manager and department heads

  • Curated an original cross-functional document of marketing and industry related concepts and definitions to streamline communication between 3 departments

Tandem Telehealth, Digital Marketing Intern (Nov 2023 - Present)

  • Compiled and categorized a master list of over 10,000 health care professionals in Virginia to create referral listings

  • Designed monthly email marketing material relevant with topics in the mental health care field like when to refer a patient to a psychiatrist

Junior Marketing Advisory Board (JMAB), Marketing Department Ambassador (April 2023 - Present)

  • Brand ambassador for the marketing department to inform prospective and current students on how the marketing department can contribute to student success

  • Host monthly events for professional development and networking such as resume building to connect with over 75% of marketing student body

  • Present semesterly to the professional Marketing Advisory Board of 20 alumni on achievements, goals, and metrics

American Marketing Association (AMA), VP of Data Analytics & Market Research (2023 - Present), DEI Chair (2022 - Present)

  • Led a committee of ~15 students to assign projects and coordinate work on ~7 client accounts

  • Design and restructure the VT AMA chapter website to engage clients and members increasing traffic by ~40%

  • Initiated the formation of a subcommittee to actively implement and advocate for D.E.I. practices within our organization

Freelance Social Media Strategist and Account Manager (Dec 2020 - Present)

  • Analyze and track social media performance across platforms (Meta, Twitter, TikTok, and Pinterest) creating and presenting monthly audit reports in a consumable manner to account holder

  • Implement marketing practices that lead to a ~15% increase in online engagement and growth of customer base

  • Create original graphics, logos, and interactive 24-hour story posts to increase reach of accounts

Fluid at VT: LGBTQ+ Professional Growth Organization, Cofounder and Vice President (Feb 2021 - Present)

  • Manage monthly meetings and special events, curating workshops, guest speakers, and volunteer events

  • Lead 4 person executive team, managing and organizing events such as “Out at Work” day and “Friendsgiving Food Drive”

  • Network with alumni, faculty, and organizations to establish support for the organization

Education: Virginia Polytechnic Institute, Pamplin College of Business Bachelors of Science in Marketing Management with a concentration in Digital Marketing Strategy,

Expected December 2024